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In this insightful interview with GBC Time, our sales manager Vadim Potapenko delves into the evolving landscape of the gambling industry, offering a unique perspective on the trends shaping its future. He also shares his thoughts on the innovative Turbo Games offerings, highlighting how they are poised to meet the demands of a rapidly changing market.

Please give us some details about your company, how long have you been in the market? What markets do you operate in? Turbo Stars is a multi-product iGaming ecosystem providing high-quality online casino and sportsbook solutions worldwide. Three of our stars – Turbo Games, Turbo Sportsbook and Turbo Platform combine over 6 years of experience in the iGaming sphere. Our core audience is in Latin American countries, with a significant presence in Europe and India. We’re also seeing growing interest in our products across Africa and partly in Asia.

What are the top features and tools Turbo Games used in iGaming content development in 2024? Are there any specific trends that are followed by the majority of players worldwide?

The Turbo Games team knows the importance of standing out in the competitive iGaming market and surprising players, that’s why we’ve developed several innovative games this year. First of all, I would like to highlight the Multiplayer Mines release. This is the first P2P Mines game in fast casino games development, where several users can participate in one round. Players can also see the opponent’s choice or copy bet!

I also can’t miss our latest release, Donny King. This game is based on millennials’ nostalgia for retro gaming consoles. The mechanic is quite simple, with only a few buttons, but the console format opens the door for a series of games in this classic style.

Do you consider the GEO factor while developing iGaming products? How may this affect the final outcome? Turbo Games are very popular in LATAM, at the moment most of the revenue income comes from this region. We carefully consider regional preferences and the needs of our partners. In our case, the GEO factor makes it possible to rethink existing games and of course, this approach influences user loyalty.

For example, we made a custom game called Crash X Football Edition. It builds on the classic Crash X mechanics, where a rocket flies through space, but in this version, the player controls a soccer ball instead of a rocket. This game is available on all partner platforms, but has become a hit in Brazil.

I would also like to highlight our branding cooperation with Aposta Ganha. Turbo Games team created an amazing Mines Aragon game for this casino. We took the classic game mechanics of Mines and complemented it with a distinctive design with a horse and branded colors of the gaming platform. This game is designed specifically for partnership cooperation.

What are your most popular slots/games? It seems that Crash, along with other games based on this mechanic, continues to be the most popular offering from Turbo Games and in the fast games casino market. Players worldwide love the thrill of holding their breath in anticipation of a big win or a crash.

Mines-based games are also very popular, likely due to our diverse range of offerings: from the classic Mines game to variations like Book of Mines, 1Tap Mines, Multiplayer Mines, and others inspired by this mechanic.

Since we found out what makes slot gaming popular among consumers, what can mess it up? What are the most common mistakes casino gaming developers can make? I won’t stop repeating that making a game overly complex often makes it boring for the player. Many newcomers to the iGaming market try to impress users with complex mechanics, flashy designs, NFT integration, and more. Instead of focusing on marketing or research, they end up creating a product that users might not be ready for. Just look at the Telegram mini apps market as an example. Some products there have bright designs, but their popularity lies in the simplicity of the ‘tap the screen’ mechanic.

What are the primary goals Turbo Games is setting up for the rest of 2024? Our main goal is to become more recognizable with the Turbo Games all over the world, so this year we want to improve awareness of our products. More specifically, we want to launch a kind of “personal account” for Turbo Games players, where they will be able to see their progress in games and compare themselves with other players.

What kinds of products did the company showcase during the SIGMA and SBC events? At conferences, we consistently showcase our three core products: Turbo Games, Turbo Sportsbook, and Turbo Platform. With Turbo Stars as our unifying brand, it’s essential to demonstrate that we can meet any need – whether it’s creating branded games based on our mechanics or developing a complete iGaming platform with sportsbook integration. We are looking for equally motivated partners to grow and succeed together!

GBC Time

Get set for juicier prizes, exclusive bonuses, and the same fair concept – chasing high multipliers! 🚀 Join us for major tournament with Crash Gambler!

Prize places

🥇 First place: 300 USDT from Crash Gambler + 200 USDT from Turbo Games 🥈 Second place: 150 USDT from Crash Gambler + 100 USDT from Turbo Games 🥉 Third place: 100 USDT from Crash Gambler + 75 USDT from Turbo Games 4️⃣ Fourth place: 75 USDT from Crash Gambler + 70 USDT from Turbo Games 5️⃣ Fifth place: 50 USDT from Crash Gambler + 55 USDT from Turbo Games

When?

The tournament kicks off on Friday, the 14th of June, 2024 (from 0:00 UTC) and continues until Sunday, the 16th of June, 2024 (until 23:59 UTC)!

The full list of eligible games and all future updates will be revealed on Discord server!

Who Wins?

The player who submits the highest recorded multiplier during the tournament period wins. The thickness of your wallet does not matter.

How to Join

1. Join Discord Community Join Discord community to dive into the heart of the action. Here, you’ll discover the tournament registration form, connect with fellow participants, and find other essential information.

2. Register for the Tournament Navigate to the #tournament-sign-up channel on our Discord server to secure your spot in the tournament. Fill out the registration form, and ensure you get all the perks! The first 50 players to sign up get a $4.10 no-deposit bonus from Crash Gambler!

3. Play, Submit Your Results & Win! Once June 14th rolls around, the game is on! Aim for those high multipliers, and submit your biggest multiplier win during the tournament period to the #tournament-wins channel on our Discord server.

Will you be crowned the next Crash Clash champion?

Crash Gambler reserves the right to modify, adapt, and change the Tournament details, rules, and terms and conditions at any point during the Tournament if necessary.

Here's a fresh piece with the Head of Sales, Vadim Potapenko. CasinoMaestro.org has asked our sales wizard a couple of intriguing questions.

Can you briefly introduce yourself and your role in the Turbo Games company? Hello, my name is Vadim, I am the Head of Sales at Turbo Games. I joined the company during its early days when it was relatively unknown. Through years of networking and creating friendships, we have successfully expanded our games to over 500 iGaming platforms. This first-hand experience allows me to confidently discuss our product and its evolution.

The iGaming market is highly competitive. How does Turbo Games differentiate itself and gain a competitive edge? I think our key strength lies in our flexibility to adapt swiftly to changing market needs. During the transition from a startup to a well-known product, there's a chance to experiment with diverse strategies and concepts to discover your unique niche. At Turbo Games, we actively use this approach in our game development process. One month we can make a release with a sexy woman game, another with bright crystals, the third with cartoon characters. This allows Turbo Games to offer partners different marketing opportunities. Such a strategy not only enables us to understand our audience better but also facilitates competitive analysis to stay ahead in the market.

What unique solutions and services does your company provide to gaming operators? The Turbo Games team prioritizes personalized interactions with our partners. Whenever a casino operator approaches us with a request for a distinctive promotion featuring branded game streams or a tournament, we make it a point to fulfill their needs. Individual and close communication with each partner provides full interaction with gaming platforms, accordingly improves our interaction with the target audience and increases the profitability of both businesses.

What role do you see emerging markets like Latin America, Africa and Asia playing in the future growth of the online gambling industry? After my recent trip to Brazil, I've been reflecting a lot on the potential of the region. I believe Latin America holds great promise, especially for new game providers looking to reach their audience's attention. Similar opportunities arise in Africa. Obtaining inexpensive and quick licenses enables operators to enter these markets legally and at a lower cost compared to Europe. If we talk about Asia, as for me, there should be a specific product targeted at this audience. Here we need to study more the market, the behavior of players and the interests of the audience.

Partnerships and consolidation have been major trends. When considering partnerships, what key factors do you evaluate? I have been working in the iGaming industry as a sales manager for a long time, so the main criterion is the willingness of the person “on the other side” to communicate and interact. For me, this is a key indicator of successful cooperation from the moment of discussion to the moment of integration. You can’t just sell games and not think about how further cooperation will be built. The human factor has a profound impact on our work, requiring careful consideration of our potential partners.

What advice would you give to someone looking to launch a new iGaming operator or games provider today? What pitfalls should they avoid? As for games, there is no need to create a complex product. The simpler the games are for the user, the easier it will be to get your audience of players. Of course, it’s worth looking for new mechanics, characters and marketing moves, but the gameplay doesn’t need to be complicated. This is probably the biggest mistake of newcomers to the iGaming market. New casino operators must prioritize allocating a budget for prompt payout of winnings and delivering excellent customer support. These are main factors in determining the success of a new product in our niche. Quality service and swift transactions resonate deeply with players, encouraging return visits and enjoyable passtime spent.

Gambling is not just about playing a game with lady luck, it’s also about choosing what to play and from where to play. In this regard, the Turbo Games team gave a detailed interview to the Gambling ‘N Go. We talked about games, gambling industry trends, the impact of cryptocurrencies and innovations on the entertainment industry.

1. Hi Kateryna, can you talk about your background and your journey to becoming the PR & Event manager of Turbo Stars?

Kateryna: My journey in iGaming smoothly flowed from the cryptocurrency industry. I began to work closely with crypto projects as a marketer and content specialist. Later, in 2019, I helped build marketing for a crypto casino. I find the dynamic interaction between these industries exciting! My experience in promoting crypto helps a lot in marketing for gambling projects. Consequently, I became integrated into the Turbo Stars universe.

2. The iGaming market is highly competitive. How does your platform/company differentiate itself and gain a competitive edge?

Kateryna: Our company is mostly known in the industry because of the instant games provider — Turbo Games. However, the value proposition of Turbo Stars is to provide fast & high-quality casino solutions from scratch. This means that we can launch a gambling platform with a sportsbook and games in a short time without losing the quality of the content. We have a very driven team that understands that the success of other businesses determines our success. With this approach, we can afford not to pay for advertising our services, but simply get feedback from colleagues in the industry. This will be enough to keep the entire team constantly busy with work.

3. Responsible gambling is an increasingly important focus. What measures does your company take to promote responsible gambling practices?

Kateryna: Responsible gaming is a social responsibility of every iGaming industry participant, especially business giants. We need to talk about responsibility and remind everyone that casino entertainment is not only about fun but also about the need to stop in time or help those who find it difficult to stop. Little depends on Turbo Games, a young gaming provider integrating into the iGaming platforms worldwide. However we consistently discuss responsible gaming internally, support partner platforms’ initiatives, and utilize social media posts to raise awareness about this important point.

4. How important is innovation in game development, bonusing, and gameplay experiences to stay competitive? What are some recent innovations you’re excited about?

Kateryna: In my opinion, the iGaming industry is not as innovative as it could be. Several prominent brands are staying current and exploring innovations such as AI, NFTs, as well as game and tournament mechanics. Nevertheless, this is not a key indicator of competitiveness.

If we are talking about game development, the user likes what is familiar to him. He/She likes when there is 1 button and the opportunity to get a jackpot. When we add achievements, complex graphics, different settings, the user’s interest drops. Therefore, game providers are very careful with innovations and players need a little time to evaluate various of them. The last thing I liked was the in-game streams in the Aero game from Turbo Games. Usually, streams are held on YouTube or Twitch. But when the stream window opens during the game, it becomes part of your entertainment. It’s even cooler when you play and the host comments on your bets.

5. Esports betting is an rapidly growing verticals. What opportunities and challenges do you foresee in this space?

Kateryna: One of our products, Turbo Sportsbook, directly grew out of eSports software, so this question is quite close to our company. First of all, it is worth noting that eSports culture has become more widely accepted and recognized as a form of entertainment. In 2023, the eSports market reached a size of $1.72 billion, indicating the importance of understanding the behaviors, interests, content preferences, and humor of eSports fans. Building communities deserves special focus, as socialization and interaction, along with the sharing of opinions and experiences, are poised to become the currency of the future. It’s worth strategizing how to unite eSports enthusiasts and effectively engage them.

6. What impact do you think crypto and blockchain technology will have on online gambling payments and operations going forward?

Kateryna: The increasing prevalence of cryptocurrencies and blockchain technologies in economics, politics and society has predicted an impact on the iGaming industry. Nowadays the casino sphere is experiencing a significant impact from cryptocurrency adoption, positioning crypto as a promising payment method. Indeed, сryptocurrency enables players from around the world to participate in online gambling without being restricted by traditional banking systems. As well as crypto cost savings for both players and operators, making gambling more affordable and profitable. Crypto and blockchain technology will drive the creation of innovative gaming platforms, introducing unique features such as provably fair gaming, decentralized betting protocols and peer-to-peer gambling, providing players with increased transparency and autonomy.

NuxGame – a leading B2B software provider in the iGaming industry since 2018, specializing in delivering a comprehensive iGaming Platform, including game aggregation and turnkey casino solutions, featuring an extensive selection of over 13,600 games from more than 135+ leading providers.

This partnership Between Turbo Games & NuxGame allows to integrate a diverse range of captivating and high-quality fast games into iGaming platforms all over the world, further enriching the choices available to operators.

This is another step towards increasing brand awareness and product loyalty for the Turbo Games team. We are proud to work together with NuxGame to change the entertainment industry, making it diverse and accessible to everyone.

Denis Kosinsky, VP Operations at NuxGame, added: “Working alongside the Turbo Games team has been a seamless and professional experience, underscoring our shared goals in the gaming industry. As we move forward, we are excited about the possibilities this collaboration opens up, promising to bring more value and excitement to the gaming community”.

Turbo Stars has struck a new partnership with Betbazar, a B2B worldwide iGaming marketplace, to introduce the Turbo Games to new regulated global markets.

Turbo Stars has curated a galaxy that is enriched with three top iGaming products, which include Turbo Platform, Turbo Games and Turbo Sportsbook. Turbo Platform provides outstanding iGaming 360° solutions, Turbo Sportsbook is designed to empower any online betting project with exclusive Sports, eSports, Virtual Sports content, as well as customisable software and iframe. The final star in the constellation is Turbo Games, a future-oriented provider of trendy games built on the Provably Fair algorithm.

This progressive agreement will enable Turbo Stars to utilise Betbazar’s specialist knowledge to promote its range of products and successfully introduce these brands into new regulated global markets.

Integrating Turbo Stars’ diverse offering into Betbazar’s marketplace enhances the company’s mission of providing a complete iGaming service that includes Esports, slots, Provably Fair Games and Live Casino.

Vadim Potapenko, Head of Sales at Turbo Games added: “Joining the Betbazar B2B marketplace and working closely with its team of experts will give us a timely boost as we look to explore new regulated markets with our arsenal of iGaming products.”

Max Sevostianov, Betbazar COO, commented: “We are thrilled to announce our partnership with Turbo Stars and its impressive portfolio of brands. Betbazar is committed to supporting Turbo Stars’ entry into new regulated markets worldwide and promoting their stellar products to a global audience.”

About Betbazar

Betbazar is a B2B worldwide iGaming marketplace which has set a new sales standard sourcing specialist iGaming products and advising on their role within existing strategies to deliver growth to our partners. The company’s ambition is building a digital iGaming marketplace that connects creators with buyers to accelerate growth powered by best-in-class products.

Meet our star Olha! She shared her fascinating story about the transition from one position to another in Turbo Stars company.

Where did you start your way?

I studied chemistry and worked in a lab, but didn’t like the lab coat and test tubes. And finally one day I just found myself in tears. After researching I found an Account Manager position, which I thought would suit me well. So after taking courses, I landed myself the job.

How did you get into iGaming? What kind of emotions does this field evoke in you?

I stumbled into this market by chance. Now I'm thrilled as my journey has exceeded my expectations.

What inspires you in your work, and where do you get your motivation?

I find inspiration in the products I work on and the people I work with. Collaborating with talented individuals on exciting projects motivates me and boosts my productivity.

How do you analyze what can be improved at work?

I reflect on completed tasks to identify areas for improvement and value feedback from others.

Recently you attended a conference in Dubai. What was most memorable for you?

It was surprisingly exciting to see the measure of the conference and I enjoyed meeting the clients I’d corresponded with for almost a year. And the impressive Pin-Up stand and large turnout caught my attention.

How do usually rest and recover?

Sewing clothes brings me a sense of calmness, I enjoy the challenge of transforming unusual materials into something wearable, preferring to use yellow suede, pink fur, and leopard denim. Also, I enjoy workouts in the gym and a beer to fill up my energy 😄

What made you change your career?

I recently found myself frustrated, so my company kindly offered me a few options. After a lot of thought, I finally made my decision

What do Account and Project Managers roles have in common?

Communication is a key role in both project and account management positions. I prioritize the needs of my team over those of the client. While making the client happy is essential, it cannot be achieved without a content and motivated team! So I am here for that!

We hope this interview was interesting and inspiring for you!